The product is legally identified as LEGO bricks, not 'LEGOs', and the fandom will be unfailingly quick to remind you of that fact.Įxperts on children have called them the ideal toy - they're easy to use, are infinitely expandable and foster creativity.
While not an influence on the name, the fact that 'LEGO' can also mean 'I build' in Latin has been embraced by the LEGO Group. The company's name comes from the Danish phrase 'leg godt', which translates into English as 'play well'.
Lego A/S, known by their trade name The LEGO Group, note the all-caps 'LEGO' is a stylization, which you'll see throughout This Very Wiki is a major toy company founded by carpenter Ole Kirk Christiansen in Billund, Denmark in 1932 that's world-famous for its line of construction toys, consisting of numerous plastic bricks. The LEGO Group's original motto, created by company founder Ole Kirk Christiansen.
